Jen Nguyen is the CEO and Founder of Vietnamstory, a travel brand dedicated to connecting international travelers with the rich tapestry of Vietnam’s culture, history, and people. Rather than offering conventional tours, Vietnamstory curates immersive experiences that allow visitors to explore Vietnam through the lens of its locals.

About Jen Nguyen – CEO & Founder of Vietnamstory

Jen Nguyen is the visionary behind Vietnamstory, serving as its CEO and Founder. With a profound passion for storytelling and cultural preservation, Jen established Vietnamstory to bridge the gap between travelers and authentic Vietnamese experiences. Her leadership has positioned the brand as a beacon for those seeking genuine connections with Vietnam’s heritage.

ceo jen nguyen
ceo jen nguyen

Vision and Mission

Jen believes that travel should transcend mere sightseeing. Under her guidance, Vietnamstory emphasizes sustainable tourism that respects local traditions and empowers communities. By fostering meaningful interactions between visitors and locals, the brand aims to promote mutual understanding and cultural appreciation.

Leadership and Team Culture

At the helm of Vietnamstory, Jen cultivates a collaborative and innovative environment. She encourages her team to think creatively and prioritize authenticity in every curated experience. This approach has attracted a dynamic group of professionals who share her commitment to showcasing Vietnam’s true essence.

Commitment to Community

Jen’s dedication extends beyond business; she is deeply invested in community development. Through Vietnamstory, she initiates partnerships with local artisans, guides, and organizations, ensuring that tourism benefits are equitably distributed and cultural practices are preserved for future generations.

Under Jen Nguyen’s leadership, Vietnamstory continues to redefine travel in Vietnam, offering journeys that are not only memorable but also meaningful.